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The Colonnade Outlets at Sawgrass Mills’ “Tour de Fashion” was a huge success

The Colonnade Outlets at Sawgrass Mills' "Tour de Fashion" was a huge success
George Kotsiopoulos strutted his stuff on the runway during an impressive fashion showcase at The Colonnade Outlets at Sawgrass Mills’ Tour de Fashion.
Image: Courtesy of Bitner Goodman
Nearly 1,000 guests gathered for the first ever The Colonnade Outlets at Sawgrass Mills’ “Tour de Fashion” with George Kotsiopoulos, celebrity stylist and co-host of Fashion Police for E! Entertainment. This indulgence in shopping, mojitos and more celebrated the property’s most recent luxury outlet expansion, honoring local role models and raising $30,000 for many local charitable organizations.

“This high fashion event raised much needed funds for worthy causes, while highlighting the fine collection of luxury brands now available at The Colonnade Outlets at Sawgrass Mills,” said Joellyn Fellmeth, regional director of marketing at Sawgrass Mills. “The Colonnade Outlets at Sawgrass Mills was the perfect backdrop for this community effort, which was a fun indulgence for true fashionistas who got to experience our unique brand of shopping with exclusive to the area luxury brand outlets.”

The Colonnade Outlets at Sawgrass Mills’ Tour de Fashion host, George Kotsiopoulos and co-chair Belkys Nerey (WSVN 7)
The Colonnade Outlets at Sawgrass Mills’ Tour de Fashion host, George Kotsiopoulos and co-chair Belkys Nerey (WSVN 7).
Image: Courtesy of Bitner Goodman
Charities were selected to sell tickets and receive 100% of the proceeds from ticket sales. ARC Broward received an additional $5,000 for having the highest attendance from the most tickets sold for the event. This generous donation was pledged by The Wasie Foundation.

All guests at The Colonnade Outlets at Sawgrass Mills’ Tour de Fashion strolled the outdoors promenade featuring multiple runway shows and refreshment stations, plus received value-added shopping incentives and complimentary swag bags filled with premium gifts. Attendees also enjoyed style trunk shows showcasing fashion must-haves from a selection of fine stores at The Colonnade Outlets at Sawgrass Mills such as Roberto Cavalli, Tommy Bahama Outlet, Valentino, Neiman Marcus Last Call and Bloomingdale’s – The Outlet Store. This area was hosted by leading fashion aficionados Rod Hagwood, Sun-Sentinel fashion and lifestyle writer, Annie Vasquez of The Fashion Poet, Kelly Saks of Kelly’s Kloset and Jodi Belden, former senior associate accessories editor for ELLE Magazine.

The Colonnade Outlets at Sawgrass Mills' "Tour de Fashion" was a huge success
Image: Courtesy of Bitner Goodman.

Couture VIP level guests enjoyed all of the above, and were also granted exclusive access to join George Kotsiopoulos for a special lunch reception that honored five “Role Models” – leading South Florida men and women who support important causes. Sawgrass Mills Role Models 2013 honorees were Diana Pattison (ARC Broward), John Stengel (Art and Culture Center of Hollywood), Joi Freeman (Broward Public Library Foundation), Nancy Peterson (Jack & Jill’s Children’s Center) and Steve Ziff (Angel’s Pediatric Heart House).

In addition, MasterCard cardholders were able to take advantage of value added perks, including access to a VIP Lounge, complimentary valet parking and Shop N Drop service, plus limited gift cards for additional shopping.

The Colonnade Outlets at Sawgrass Mills' "Tour de Fashion" was a huge success
Image: Courtesy of Bitner Goodman.

Sponsors of The Colonnade Outlets at Sawgrass Mills’ Tour de Fashion included the Wasie Foundation, Ocean Drive Magazine, City & Shore Magazine and WSVN 7.

The Colonnade Outlets at Sawgrass Mills recently completed its latest expansion with new luxury brand outlet stores such as Diane von Furstenberg, FRETTE, IPPOLITA, Jimmy Choo, Robert Graham and Versace. Popular stores already in this outdoor treasure include Armani, David Yurman, Prada and Tory Burch. Most of these stores are exclusive to the South Florida market, making The Colonnade Outlets at Sawgrass Mills the best place to shop for the most recognized brand in the world at a great value.

The Colonnade Outlets at Sawgrass Mills' "Tour de Fashion" was a huge success
Image: Courtesy of Bitner Goodman
Tour de Fashion Charity Participants:

Angel’s Pediatric Heart House

ARC Broward

Art and Culture Center of Hollywood

Broward Healthy Start Coalition

Broward Public Library Foundation

Children’s Opportunity Group

Covenant House

Diabetes Research Institute Foundation

Dress for Success Miami

Early Learning Coalition of Broward County

Encore Connect at Impact Broward

Fort Lauderdale Children’s Theatre

Fort Lauderdale Kappa Kappa Gamma Alumnae Association

The Girl Choir of South Florida

HANDY

Henderson Behavioral Health

Honey Shine Inc.

Jack & Jill Children’s Center

JL Charity for Exceptional Youth

Kappa Delta Alumnae Chapters

Kids In Distress

Lupus Foundation of America, Southeast Florida Chapter

Make-A-Wish® Southern Florida

Marine Industry Cares Foundation

Miami Children’s Hospital Foundation

Multiple Sclerosis Foundation

Overtown Youth Center

Poverello

Pride Center

Rebuilding Together Broward County

Tomorrow’s Rainbow

Unicorn Children’s Foundation

Urban League of Broward County

Velocity Boca Raton Inc.

Women’s International Film & Arts Festival

Young at Art Museum